There are many companies but why choose us
Founder’s Vision
At Secure Financial Services, our vision is rooted in the belief that financial freedom should be accessible to everyone. Our founder envisioned a company that goes beyond transactions — building relationships based on trust, transparency, and long-term growth.
From the very beginning, our mission has been to simplify financial planning and provide solutions that truly align with every client’s goals. Whether it’s guiding families to secure their future, helping young professionals start their investment journey, or enabling businesses to achieve financial stability, we remain committed to empowering lives with reliable and innovative financial solutions.
Driven by integrity and client-centric values, our founder’s vision continues to inspire us: to be a trusted partner in every step of your financial journey and to make financial well-being a reality for all.
10 Years of Experience
It’s a fine balancing act when 9 million+ insurance buyers and more than 50+ insurers transact a few lac crores of insurance cover and a few thousand crores of insurance premium on a platform with complete confidence every year.
Secure Financial Services was founded in 2015 with one objective: bringing transparency in insurance. The founders wanted to reimagine insurance, so they started by simplifying all the information around plans, ending the rampant mis-selling, and preventing policy lapses.
Today, we are India’s best & largest online insurance marketplace. Over 9+ million (90 lakh+) individuals have come to us & bought the best insurance plans from the top insurers in the country. We have sold over 19 million policies since inception, and this number is only growing.
While we are happy with how we are changing insurance for the country, we know there is still a lot of work to be done. Our vision to bring pioneering technologies & innovations to the field continues to grow. We aspire to build a health & financial safety net for more households in India in the coming years.
Our Partners
